izibank is an easy mobile bank that makes life easier. It is a bank that understands — today it is easier to switch the bank itself than to stand in line to pay utility bills.
We thought: "Easy bank deserves an easy ad!" and set up a musical performance. What is the point of making a commercial that makes you fall asleep if you can make a musical which you want to sing along, a week afterward?
The characters in the musical are Neanderthals, Roman legionnaires, and robotic beauties who dream of living a comfortable life in a pre-Izibank era. Only Richard Hunter, our director, could bring the characters to the screen. No one knows how to set musicals better than Her Majesty’s professionals.